Handcrafted jewelry with a story . . .
Sofia Jewelry, established in 1994, is a landmark of the vibrant shopping scene in Mill Valley, California. It is a full service, family run jewelry store close to San Francisco and the East Bay.
After 22 years Susan and Carl Priolo handed over the reins to their children, Lucas and Sophie, who bring their unique talent as former professional ballet dancers and a lifetime of exposure to the jewelry world, to their role as stewards of the family business.
Carl has been around the art world his whole life. His Italian father was a sculptor and his mother a fine artist. He has been designing jewelry for over 40 years and has delighted people with their custom designed jewelry, evidenced by their repeat orders and their referrals.